Voostao

Voostao brings together Shanghai’s electric street style and kawaii culture—mixing Eastern charm with playful, bold designs. From the Mandarin phrase “我爱淘” (wǒ ài táo), which means “Love to discover,” Voostao’s vision is helping you express yourself through cutecore, kawaii, and harajuku-inspired fashion. With pricing that hits the sweet mid-range spot, you can get quality and creativity without the luxury price tag. If you love ribbons, animal designs, neko mimi and soft colors, Voostao is your brand.